Rich & Good Cake Shop opened in the heartlands of Singapore in 1997 with a mission to “Bring home baked goodness to everyone.”
Specialising in Swiss Rolls, every cake is lovingly handmade using our traditional recipe and the finest of ingredients. We bake fresh in small batches every day. Each batch of our signature kaya is slow cooked for 4 hours with fresh pandan leaves to yield a fragrant pandan kaya filling that is uniquely Singaporean.
The last couple of years have been a rollercoaster ride of ups and downs but our promise of handmade traditional rolls remains in the dedicated hands of our team of bakers who have stood by us through thick and thin.
In 2022, we celebrated 25 years of bringing home baked goodness to you. We hope our cakes will continue to add warmth and a taste of home as we make memories with you now and in the years to come.